{{first_name | Friend}}, What do these have in common?
Social media marketing
Health coaching
Network marketing
Video editing
Coffee catering
Bookkeeping
They’re all side hustles I’ve started over the years.
Some I stuck with. Most I didn’t.
All of them have happened while working the last 20-years in advertising as a graphic designer.
If I’m being honest, I’ve always seen myself as a bit of a jack of all trades. Ideas come easy. Execution… sometimes not as much.
So the question is:
Is that a bad thing?
Or is it part of the process?
Because it’s easy to look at that list and think:
“Nothing really worked.”
But that’s just one perspective.
Another way to look at it?
Every one of those attempts built skills.
Gave me clarity.
Showed me what I don’t want—and what I might actually be good at.
That’s not failure.
That’s iteration.
And at this stage of life, iteration is powerful—if you don’t let it turn into doubt.
Because here’s where we usually get stuck:
We start listening to the wrong voices.
The ones that say…
“Just stick with what you know.”
“Be grateful for what you have.”
“It’s too late to try something new.”
You can believe that.
Or you can use it as fuel.
Because your story doesn’t end just because something hasn’t worked yet.
Sometimes the breakthrough comes after you’ve tried enough things to finally recognize the right one.
»Your Second Half Move
Take inventory of everything you’ve tried—and write down one skill or lesson from each. Then ask yourself: How could I use this differently now?
You’re not scattered.
You’re building.
And that’s how the second half gets built with intention.
— Brent
Hi. I’m Brent Kaluhikaua. I write Not. Done. Yet.
A daily 5-minute email for men building their second half with intention.
If that’s you, you’re in the right place.
